Art Direction + Social Media
Lollapalooza 2024
Lollapalooza 2024

Art Direction + Social Media
Lollapalooza 2024

(Services)
(Services)
Campaign Design
Campaign Design
,
,
Art Direction
Art Direction
(YEAR)
(YEAR)
2024
2024
(Info)
(Info)
I had the opportunity to create the key visual for the 2024 edition of the Lollapalooza festival, as well as the visual concept for Lolla's social media. I loved the result and having done all this work!!
In addition to the Key Visual that was directional for the entire unfolding, the visual proposal for Instagram, in particular, brought a lambe lambe aesthetic, creating a visual contrast using Lolla's global palette, in a way that alluded to the festival mural. Considering that it is the most Instagrammable place of the event, it made perfect sense to work with this element in the 4x5 format that also references the poster.
I am very grateful for the invitation, the trust, and the amazing team I worked with!
I had the opportunity to create the key visual for the 2024 edition of the Lollapalooza festival, as well as the visual concept for Lolla's social media. I loved the result and having done all this work!!
In addition to the Key Visual that was directional for the entire unfolding, the visual proposal for Instagram, in particular, brought a lambe lambe aesthetic, creating a visual contrast using Lolla's global palette, in a way that alluded to the festival mural. Considering that it is the most Instagrammable place of the event, it made perfect sense to work with this element in the 4x5 format that also references the poster.
I am very grateful for the invitation, the trust, and the amazing team I worked with!
























Let’s create Something Together

Let’s create Something Together

Let’s create Something Together
